How to navigate the supply chain challenge
Of course, HubSpot’s own ESG performance is also of vital importance to Yogesh and his team. And, as with many companies today, Scope 3 emissions are occupying a lot of the team’s bandwidth.
“More than 90% of our emissions come from our supply chain, not our operational activities,” he explains.
But what can a company like HubSpot do to address this? Yogesh believes the solution is twofold.
On the procurement side, the company has started incorporating sustainability criteria into tendering processes.
“If a supplier wants to do business with us and the contract value is significant, we require them to show their sustainability roadmap and commitments to decarbonisation,” he explains.
However, HubSpot also recognises its role as an enabler rather than an enforcer when it comes to its customers.
“Our goal isn’t to exclude businesses without a sustainability roadmap, but to be a source of guidance and support for those looking to improve,” Yogesh says.
